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Hawke's Bay

Hawkes BaySettlement Support Coordinator    

Renske Speekenbrink
Napier City Council         
Private Bag 6010, Napier 4142
Ground Floor, Library Building
Station St, Napier 4110
phone: 06 834 4171 
email: renskes@napier.govt.nz

Visit the Hawke's Bay SSNZ office
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The Hawke's Bay is a large farming and forestry area surrounding a bay of some 100 km on the south-eastern side of the North Island.

With some large mountains and a big piece of the North Island between it and the prevailing winds, ‘the Bay’ as it is usually called by residents, has an enviable climate.

Dry summers with warm temperatures are usually followed by a long settled autumn, idea conditions for the wines the region is now well known for.

Before the ‘explosion’ of the wine industry the Bay was already an established fruitbowl for the North island.  Cherries and especially apples were Hawke's Bay staples, and still are – but there is far greater diversity across the agricultural sector now. In the farming region sheep and beef farms have prospered.

In Napier, the region’s largest city, almost 60,000 people service the tourism and varied agricultural sector, while other facilities continue to grow. 

Much of the central city was re–built during the 1930’s after an earthquake, and now its distinctive art deco architecture combines with the famous wineries centred around the area’s twin city of Hastings to draw many tourists to the region.

Tertiary education has expanded sharply with the development of the Eastern Institute of Technology – the EIT Viticultural courses are now a sought after international qualification.

Of the 160,000 people in the Bay, about 75,000 live in the Hastings district, which extends to the south and west of Napier. The two urban areas sit next to each other, and the rest of the region is populated by just 25,000 inhabitants.

Hawke's Bay is the home of Ngāti Kahungunu – one of the country’s largest Maori Iwi (tribe). Almost a quarter of the region’s people are Maori.

Fine beaches, a reliable and sunny climate, coupled with an active café culture serving the region’s own fresh seafood, fruit and veges, wines and other produce attracts many migrants as well as weekend tourists.  In a country with many choices, the Hawke's Bay rates very highly as a lifestyle destination.


The government also provides support for newcomers to create their own local networks.
To find out more, visit the Hawke's Bay Newcomers Network.

The Newcomers Network is supported by Settling In, an initiative of Family and Community Services (Ministry of Social Development).


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Useful Links

  • New Kiwis –an online service connecting potential employers with new migrants in New Zealand.
  • Help in your language– if you’re not comfortable speaking English, settlement information is available in other languages. CAB Language Link is free, independent and confidential. Phone 0800 788 877. You can also contact this service through SSNZ.
  • Other Settlement services


Settlement Curve